Universidad Politécnica de Cataluña (Barcelona Campus)
Máster en Dirección de Comunicación Corporativa
This Master is taught completely in Spanish
EAE’s Máster en Dirección de Comunicación Corporativa (Master in Corporate Communication Management) is designed to equip communications professionals to be original, creative and efficient in the creation of drafting communications strategies in an innovative way, ensuring that they are adapted to the channels used by the target market.
The overall aim is to enhance our corporate reputation, a factor identified by communications companies and consultants as playing a key role in the growth of an organisation in the years to come.
If you would like further information regarding objectives, study programs, the teaching staff, professional opportunities, entry requirements and enrolment, and grants and financial assistance for the master's degree, see theprogram description in Spanish.
Reasons for taking EAE’s Business School Máster en Dirección de Comunicación Corporativa:
The Professional Careers service is focused on guiding and accompanying students to achieve their professional goals and matching their expectations and interests with the jobs market.
International Talent Program
A program aimed at students seeking international professional development, in order to give them maximum visibility amongst the multinational companies collaborating with EAE. Activities are therefore organised such as the Employment Workshops, interviews with head hunters, and access is given to international selection consultants around the world.
Communication Advisory Board.
The master’s degree study plan is developed along with the Advisory Board of the Communication area, formed by professionals from companies like Unilever, Sony, Mango, Nielsen, Nissan, OgilvyOne, Heineken, Endesa, BP, La Caixa, Dockers, and more.
In the Top 35 of the best European master’s degrees in the area of Communication (Eduniversal Best Masters Ranking Worldwide 2016-2017) . Best Masters degree in the area of Communication in Spain (“250 Masters, ed. 2017” El Mundo ranking)
One of the key points of the master’s degree is the performance of a Communication Plan in the last period of the program. Through this, students learn to develop a comprehensive and viable corporate communication plan or to approach communication solutions in real crisis situations.
In direct contact with the sector
EAE is a member of the main communication associations in Spain, which include: DIRCOM, ADECEC, CORPORATE EXCELLENCE, AM and AEA. Through these agreements, participants on the program enjoy the benefits offered by these associations.
On the Business Networking cycle, students will attend a series of meetings with professionals from large companies and other EAE students, thanks to which the participants have the chance to expand their network of professional contacts.
Major + Minor
EAE has started up the North American Major and Minor methodological system for the first time in Spain, in the place of the traditional optional subject method.
EAE’s Soft Skills program is intended to help the participating professions complete their training with the strategic mobilisation of their personal skills. It includes ten independent monthly workshops organised along the Emotional Skills Model.
EAE is enterprising
The aim is to give the necessary resources and environment for enterprising students from EAE to develop new business ideas. We accompany the needs of the entrepreneurs and investors, as well as those of our students and researchers. Some of the particular services we offer are Training, Financing and Accompaniment for EAE’s enterprising students.