Máster Internacional en Comunicación Corporativa

executive MBA

Program description

Master in Corporate Communication Management at eae business school

Early Admission Discount

This Master is taught completely in Spanish

The growing demand for professionals in the field of corporate image and identity addresses two causes: On the one hand, the need to communicate in an effective, organised and transparent way to its external and internal stakeholders; And on the other hand, the irruption of new forms of communication, new channels and supports thanks to the technologies of information and communication. Therefore, the growing importance of communication in organisations requires specific training in this area.

In addition, the constant renewal of the area of ​​knowledge of corporate identity and image makes it essential to update professionals' knowledge and facilitate their contact with the structural, methodological and technical innovations that are taking place in the professional field. The International Master in Corporate Communication Management is designed to train business communication professionals, who accumulate knowledge in an integrated way, so that they can provide their organisations with an orderly and coherent communication

If you would like further information regarding objectives, study programs, the teaching faculty, professional opportunities, entry requirements and enrolment, and grants and financial assistance for the Master, please see the program description in Spanish.

Reasons for taking EAE’s Business School International Master in Corporate Communication Management

Key points

1

Ranking El Mundo

According to the ranking "250 Best Masters" of El Mundo, the Master in Management of Corporate Communication of EAE is the best master of the area of ​​Communication imparted in Spain

2

Eduniversal Ranking

The Master in Management of Corporate Communication of EAE is highlighted among the 35 best masters of Europe of the Communication area ("Top 200 Best Masters in Communications Regional Ranking") according to the "Eduniversal Best Masters Ranking Worldwide 2015-2016" ranking. With these results, the Master in Corporate Communication Management of EAE has been among the best

3

Residential Program 360

Communication During the residential period, which will be held between Barcelona and Madrid, the student will receive master classes in charge of experts in sectorial communication in different fields of communication, workshops related to the subjects of the course, as well as visits of interest linked to business communication

4

EAE is a member of the main communication associations of Spain

Among them are: DIRCOM, ADECEC, CORPORATE EXCELLENCE, AM and AEA. Through these agreements, program participants enjoy the benefits offered by associations.

 

 

5

Internationally recognized methodology

EAE's Hybrid Learning methodology was semifinalist at the prestigious Reimagine 2015 teaching innovation awards, hosted by Wharton, the University of Pennsylvania (U-Penn) business school,

6

Cloister of large companies

One of the great differential factors of this masters in front of others is that all the teachers are professionals of the first line, who today are active in companies and institutions of first level. They manage a daily politics and actions at national level, and an international often, of wide repercussion, and they treasure an unsurpassed professional baggage that will share with the students

 

7

Communication plan 

One of the key points of the master's degree is the realisation of a Communication Plan in the last period of the program. Thanks to this, the student learns to develop a comprehensive and viable corporate communication campaign, or to approach communication solutions in real crisis situations

8

Advisory Board

The master's curriculum is developed jointly with the Marketing and Communications Advisory Council, comprising 23 professionals from companies such as Unilever, Sony, Mango, Nielsen, Nisan, OgilvyOne, Heineken, Endesa, BP, La Caixa or Dockers, among other

 

How do students learn at EAE?

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