Máster Internacional en Dirección de Marketing

executive MBA

Program description

This Master is taught completely in Spanish

The International Master in Marketing Management by EAE is aimed at a growing group of profiles that are active and need a training tailored to their needs, allowing them to continue growing within their organisation or have a gateway to jobs in Greater responsibility. EAE, with the International Master's in Marketing Management has decided to implement a program of a general nature in which the development of skills in marketing direction, in addition to a high degree of knowledge of new technology tools, financial marketing management And the analytical and strategic vision occupy a prominent place in the distribution of subjects.

If you would like further information regarding objectives, study programs, the teaching faculty, professional opportunities, entry requirements and enrolment, and grants and financial assistance for the Master, please see the program description in Spanish.

Six reasons for taking EAE's International Master in Marketing Management:

Key points



During the residential period, learning through business simulation is enhanced, under the challenge of understanding strategic planning through its practice and execution in a context very close to the reality faced by marketing executives in their day to day


Advisory Board

The Master's curriculum plan is developed jointly with the Marketing and Communications Advisory Board, comprising 23 professionals from companies such as Unilever, Sony, Mango, Nielsen, Nisan, OgilvyOne, Heineken, Endesa, BP, La Caixa, Dockers, and more


El Mundo Ranking

According to the ranking "250 Best Masters" of El Mundo, the Master in Marketing Management of EAE is the best masters of Marketing imparted in Barcelona, ​​and the second best in Spain


EAE, member of the Marketing Association of Spain and ADIGITAL

The Marketing Association of Spain is a non-profit organization whose objective is the valorization and recognition of the profession and marketing activity. ADIGITAL is the largest multi-sectoral association of the digital economy


Internationally recognised methodology

EAE's Hybrid Learning methodology was semifinalist at the prestigious Reimagine 2015 teaching innovation awards, hosted by Wharton, the University of Pennsylvania (U-Penn) business school,


Sector demand

Recent independent employability reports (eg, Randstad Professionals on most demanded profiles for 2016) indicate that positions related to the marketing area will remain the most in demand

How do students learn at EAE?

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